The Genesis OE filter is $75!! The Fram Fresh Breeze filter is $25 or less; it combines activated charcoal with baking soda to reduce HVAC odor. I've used them in all my vehicles since Fram introduced the Fresh Breeze filter line and found them remarkably effective.
I did the air box filter and cabin filter myself (Fram stuff).
When I replaced my own I typically used Fram Fresh Breeze air filters with carbon. It made my car smell good more than anything.
If you still have the car, or run into this issue again, YES, the baking soda cabin air filter works. IMO Fram makes the best ones. I had almost your identical problem. As soon as the filter dies, the cigarette and perfume odors spew from the vents. I also did the ozone and vinegar treatments. I also had no luck with the carbon filters. The only thing that worked for me is the Fram baking soda cabin filter.
for cabin filter I use/recommend MANN activated charcoal filters and use them in all our vehicles.
fram cabin air filter. been using them forever on all my cars. and also their engine air filter.
I highly recommend Mann Filter (OEM for many Euro cars). The Chinese version of the ID4 comes with a dual filter setup. You can buy the two-piece set on Aliexpress.
Just get a multi layered, charcoal infused filter for cleaner air inside the cabin. Fram makes a good example and it's available at all Walmarts.
I use Fram not the greatest but I change them regularly
IMO, don't get the really thick ones with carbon (like Fram FreshBreeze) - they restrict airflow and can cause the resistor and motor to overheat (essentially it's like a clogged/dirty filter)
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